Incentive Brands is one of the largest, family-owned production and warehousing facilities in North Texas. They specialize in production of apparel and goods with everything from screen-printing to laser etching. They also produce high-quality promotional items for large and small businesses, providing fulfillment and storage in their 5,000 square foot warehouse. I was given the opportunity to work with long-time friend, Micah, who created the Incentive Brands graphics and additional content.

Drew, Micah, and Incentive Brands were needing to re-fresh the website with a new, modern layout which included fresh photos, graphics, and video content.

In collaboration with Incentive Brands’ Creative Director, Micah Johnson.

Special thanks to: Drew, Danielle and the Incentive Brands team.

TAKING IT FROM THE OLD TO THE NEW

The original website was missing a visual experience that catered to the customers and clients that Incentive Brands was looking to reach. It also wasn’t responsive or consumable for mobile visitors. The copywriting and overall presentation needed updating, as well, to help educate future clients and customers on service offerings, product examples, and points of contact.

Click here to view the website! Below graphic designed by Micah.

Incentive Brands Tiger logo graphic

Original site and for desktop and mobile had a dated feel, missing engagement.

Screenshot of an older desktop version of the Incentive Brands website.
Screenshot of an older mobile version of the Incentive Brands website.

Updated and modernized site for desktop and mobile design centered around the user.

Screenshot of the re-designed and updated desktop version of the Incentive Brands website.
Screenshot of the re-designed and updated mobile version of the Incentive Brands website.

“we got to work as soon as leon was brought on board to give our website the new look. we’ve had a good time getting to work together, and we’re really happy with the final result!”

— Micah Johnson, Creative Director at Incentive Brands

Incentive Brands logo graphic in deep red.
Storefront photo of Incentive Brands, located in Plano, Texas.
Full order of custom embroidered hats being prepared for shipping at Incentive Brands production facility in Plano, Texas.
A chenille machine creating custom chenille patches at Incentive Brands production facility in Plano, Texas.

Screenprinting at Incentive Brands • Shot by Micah Johnson • Edited by me

Front door of Incentive Brands embroidery facilty located in Plano, Texas.
Custom embroidered hat produced by Incentive Brands, located in Plano, Texas.
A photo of warehousing capabilities at Incentive Brands' 5000 square foot facility, located in Plano, Texas.
A custom designed Tekweld notepad produced by Incentive Brands, located in Plano, Texas.
Custom socks for The City Of Plano, produced at Incentive Brands, located in Plano, Texas.
A custom employee gift set for Netflix produced at Incentive Brands, located in Plano, Texas.
An apparel specialist heat-pressing a custom tag onto a hoodie using an Air Fusion Heat Press Machine at Incentive Brands in Plano, Texas.
A custom screen-printed Dallas Club t-shirt produced at Incentive Brands in Plano, Texas.
An apparel specialist setting up a custom rubber patch on a heat press machine in the production facility of Incentive Brands, located in Plano, Texas.
Custom packaging and etching for Corrido Tequila produced by Incentive Brands in Plano, Texas.
Custom leather patches for The University Of North Texas, produced by Incentive Brands in Plano, Texas.
A stack of custom printed Incentive Brands flyers
A photo of Incentive Brands boxes on the loading dock, heading to shipping.
A custom order being embroidered by a Tajima embroidery machine at the Incentive Brands production facility, located in Plano, Texas.
A short stack of custom made notebooks for DZS, produced by Incentive Brands in Plano, Texas.
An employee performs quality control on embroidered items at the Incentive Brands facility in Plano, Texas.
The spectrum of colored thread on the wall at Incentive Brands in Plano, Texas.